Most of documentary filmmakers and producers in Russia and the Eastern Partnership countries shoot films at the expense of personal money. Most of the funds are invested in production, so when it comes to promoting films to film festivals, there is a lack of budget. A proper promotion strategy can ensure the project a success. What is a director’s statement and how to make it work? How to find common language with festivals’ programmers? Key team-members of leading Russian film promotion agency Festagent will tell about this and much more.